Chef Susan Feniger and Street


School of Fish produced a video trailer for online retailers to use in the release of Susan's "STREET FOOD" cookbook (Random House/Clarkson Potter, 2012)

As one of the first celebrity chefs in the business, Susan Feniger was a household name for the first generation of Food Network watchers who would always know her as one of the "Two Hot Tamales." Her Border Grill restaurants (LA and Las Vegas) were the go-to for great Latin American and Mexican fare.

With the opening of her first solo venture, STREET  (Hollywood, CA) School of Fish was engaged to define Susan's new brand.  Once we established Susan was now a "global tastemaker," SOF worked with Susan to market this new image through branded content, strategic partnerships and engagements, Street Food Pop-Ups, social media and PR


Branded Video Content

How to Peel and Roast Peppers

How to Squeeze Citrus with a Fork

How to Make Dipping Sauces for Artichokes

Holiday Greetings from Shanghai
 

How to use Tamarind

How to Use Asian Pears

How to cut Corn

 

How to use Pandan Leaves

How to Use Ginger

How to Make Mayonnaise

How to use a Mandolin

How to Peel Melon

How to make Curry

How to Make 3 Fish Sauces

How to Cut a Mango

How to Dice an Onion

How to Crack Black Pepper

How to Puree Garlic

How to use Fennel

How to Peel an Avocado


Marketing & Strategic Partnerships

  Susan Feniger as "Global Taste Maker" is the face of Intrepid Travel's Real Food Adventure in India.

Susan Feniger as "Global Taste Maker" is the face of Intrepid Travel's Real Food Adventure in India.

  Susan Feniger featured as "Global Tastemaker" in National Geographic

Susan Feniger featured as "Global Tastemaker" in National Geographic